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About ISTRM

A society built for
a serious industry

ISTRM, the International Society of Short-Term Rental Management, is the first independent professional body established specifically for the short-term rental industry and the practitioners who run it.

The founding story

Built by practitioners who knew the gap existed

ISTRM was founded in 2026 by practitioners who had spent years working at senior level inside the short-term rental industry. They had watched the industry grow from a niche category into a genuinely significant part of the global accommodation market, and they had watched the professional infrastructure fail to keep pace with that growth.

The people managing short-term rental portfolios professionally were doing work that demanded real commercial rigour, covering revenue management, distribution strategy, owner relations and operational discipline, without any of the professional frameworks, credentials or community structures that every comparable industry takes for granted.

Every comparable industry managing perishable inventory at scale has built professional societies, examined credentials and shared standards of practice. Short-term rental, despite growing into a genuinely significant part of the global accommodation market, had none of these things.

ISTRM was established to close that gap, not as a membership organisation built around networking events and newsletters but as a genuine professional body with examined credentials, independent research and a community built around a shared standard of practice.

2026
The year the short-term rental industry got its first independent professional society with examined credentials and a structured development path.
4
Pillars that define what ISTRM does: education, community, research and recognition, the infrastructure every mature industry builds around its professionals.
16
Modules in the CSRM, ISTRM's founding credential and the first examined, independent, STR-native professional qualification in the world.
Founding principles

What ISTRM is built on

Four principles that govern how ISTRM operates and what it will never compromise on.

01
Independent
ISTRM is not affiliated with any software platform, technology provider or commercial product. Its credentials, research and standards are all set independently, and the only interest is in serving the professionals who are members of the society.
02
Practitioner-led
ISTRM was founded by practitioners and exists to serve practitioners, with an education programme built by people who have done the work it teaches, a research agenda shaped by the questions that matter to the people managing portfolios, and a community made up of professionals who share a common standard of practice.
03
STR-native
Everything ISTRM produces is built for the specific commercial dynamics of the short-term rental market, not adapted from hotel frameworks or borrowed from adjacent industries. STR has a distinct inventory model, a distinct booking window and a distinct guest relationship, and the professional standard for this industry needs to reflect that reality.
04
Examined, not awarded
ISTRM credentials are assessed against a standard, not awarded for participation or completion, and every candidate who holds the CSRM has passed an examination. That distinction is the foundation of what makes the credential worth holding and what makes it meaningful to the owners, partners and employers who see it.
The four pillars

Everything ISTRM does sits within one of four areas

The four pillars are not departments or product lines but the four things that a professional society for this industry needs to do to be worth belonging to.

Education and Development
A structured professional development path built for STR, not borrowed from another industry, starting with the CSRM in revenue management and expanding into further disciplines as the society grows.
Networking and Community
A verified peer community of STR professionals who share a common language and a common standard of practice. Monthly webinars, quarterly war rooms and an annual conference bring the community together around the work.
Insights and Research
Demand intelligence, benchmarking and market research produced independently and made available to members, designed to inform commercial decisions rather than simply describe what has already happened.
Awards and Recognition
Annual recognition of outstanding practitioners, operators and organisations across the short-term rental industry, judged by a panel of senior industry professionals against published criteria.
What we are building

The infrastructure this industry has always needed

ISTRM launched in 2026 with the Division of Revenue Management and the CSRM as its founding credential, and that is the beginning rather than the whole picture. The roadmap below sets out what the society is building and in what order, and everything on it is either already live or in active development. Nothing here is aspirational without a plan behind it.

ISTRM established
The International Society of Short-Term Rental Management founded as an independent professional body.
Complete · 2026
Division of Revenue Management launched
ISTRM's founding division, covering the most commercially significant discipline in STR management.
Complete · 2026
CSRM programme open
The Certified Short-Term Revenue Manager programme live with 16 modules and full assessment infrastructure.
Complete · 2026
ISTRM Research programme
Monthly demand snapshots, benchmarking data and quarterly deep-dive reports for members.
In development · 2026
Events programme
Monthly webinars, quarterly war rooms and the inaugural ISTRM Awards ceremony.
In development · 2026
Further divisions and credentials
Property Operations, Distribution Strategy and Owner Relations divisions in planning.
Planned · 2027
Get involved

This is the beginning

ISTRM is a founding-stage society and the professionals who join now are shaping what it becomes. If you work in short-term rental management and want to be part of building the professional infrastructure this industry deserves, this is where to start.